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Filippa K is one of the leading Scandinavian high quality fashion brands and has a turnover of 55 million euro and a yearly growth of 15%. Filippa K is present in 20 markets through 50 brand stores in Sweden, Denmark, Norway, Finland, Germany, Holland, Belgium, Austria and Switzerland, in 25 shop- in-shops and 600 premium retailers, such as Selfridges, Liberty, Bijenkorf, NK, Stockman and Illum. The head office is located in Stockholm where all divisions are represented. Filippa K also runs offices in Norway, Denmark, Germany and Holland - all in all Filippa K has 250 passionate employees.
Filippa K in Holland Filippa K has grown rapidly in Holland the last years. The brand stores in Amsterdam, Hague and Rotterdam together with the 70 premium retailers around the country have established the brand in Holland. There is an obvious match between Filippa K and the modern Dutch woman and man. The aim is to increase the access to the brand further and Filippa K is looking forward to the plans for 2012 which amongst others include an extension of the collaboration with Bijenkorf.
The Filippa K Story – We design for ourselves and our friends, who live modern lives just like we do”, Filippa Knutsson, Founder of Filippa K Simple fashionable garments with a clean design. Essential pieces to build a wardrobe around, easy to combine and long-lasting in both style and quality. That was the start of Filippa K in 1993 and is still the essence of the brand today. Based on real needs and real experiences, Filippa K offers fashionable style solutions for the challenges of modern life. By doing so we help women and men, on the move, to look fashionable and feel comfortable whatever the situation. Filippa Knutsson is one of the two founders of Filippa K. Having been educated in London, Filippa Knutsson returned to her native Stockholm in the mid-80’s to work for the successful family-owned fashion company Gul& Blå, initially as a buyer and later as a product manager. After six years Filippa decided to start her own business designing clothes that she felt were simply missing in the marketplace – uncomplicated yet modern clothes to suit every occasion. In 1993, Filippa Knutsson together with Patrik Kihlborg founded Filippa K. Designer Karin Segerblom who previously worked as a designer at Gul&Blå, also joined the company at an early stage. In its first year of trading, the three ran the design and business from home. Their entrepreneurial spirit together with a unique early design ambition, allowed the brand to grow very quickly. Today, Filippa K has developed from a ”kitchen table project” into one of Scandinavia’s most successful fashion companies, with a strong position in the fashion market as leading in modern minimalism, high quality and long-lasting wearable design. Please visit www-filippa-k.com
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